Category: Apple

Apple recently announces its latest laptop MacBook Air with improved specifications and a new keyboard, which is branded as “Magic keyboard.” It has the same 1mm of keyboard travel and inverted-T arrow keys as the 16-inch Pro. It replaces the flatter butterfly mechanism keyboard. This new Air also offers a double performance to its users.

The MacBook Air will run on Intel’s 10th generation processor and offers the performance twice fast as the previous versions of these laptops. Apple launches its first laptop without a flatter butterfly mechanism for the very first time in 2019 with a MacBook Pro. 

Apple also claims that the latest MacBook Air will perform 80% faster and better graphics because of Intel Iris plus graphics. However, it doesn’t include identical marvelous speakers as the 16-inch MacBook Pro.

New Magic Keyboard

MacBook Air features the new Magic Keyboard, first introduced on the 16-inch MacBook Pro. It has a redesigned scissor mechanism and an inverted T arrangement for the arrow keys. It delivers a 1mm key travel that feels comfortable and more stable. 

MacBook Air Price

The newly launched Apple MacBook Air has its price range starting from $999 to $1299. However, for education customers, the base price will be $899. This laptop looks solid in its price range. Now it will be exciting to see whether the claims made by Apple about its performance will become true or not. MacBook Air 2020 is the latest thin and light laptop that offers the power, design and build in a much more affordable package compared to the MacBook Pro

MacBook Air Release Date

The latest laptop of Apple is available for orders right now. However, due to the pandemic, we won’t be able to say when one will get their hands on it after ordering it. MacBook Air will be available on Apple stores from 23 March 2020.

Cook in the letter acknowledged the intensity of COVID-19, imagining Apple”needs to continue to play a part in helping communities and individuals appear stronger” in the catastrophe.

The executive said Apple learned a fantastic deal from fighting the virus from China, in which the company just now reopened its series of 42 stores, also came off with a set of best practices which will assist others and it in formulating a worldwide reaction.

“One of those lessons is that the most effective way to minimize risk of the virus’s transmission is to reduce density and maximize social distance. As rates of new infections continue to grow in other places, we’re taking additional steps to protect our team members and customers.”, Cook writes.

Even though China’s stores stay available, albeit with decreased working hours, Apple will shut the rest of the outlets all over the world to regenerate spread and transmission of this virus. Before Cook’s letter, the company on Friday declared store closures around Spain and a single U.S. place in Pennsylvania.

Apple’s internet storefront, available via the net and also the official Apple Store program, will be available through the hiatus for brick-and-mortar stores. Clients searching for technical assistance and repairs are advised to stop by support.apple.com, where they are sometimes linked with local Authorized Service Providers or ask that a product to be sent in for support.

Throughout the temporary shutdown, all hourly employees are set to get whole pay, Cook explained. Further, Apple has upgraded work policies to adapt family or personal health conditions caused by COVID-19, such as recovering from an illness, caring for ill relatives, compulsory quarantining, or childcare challenges because of school closures.

Much like previous worldwide crises, Apple is donating funds into the worldwide COVID-19 response. According to Cook, the company’s responsibilities reached $15 million globally, with funds going toward therapy and also to”help reduce the community and economic impacts” of this virus. Apple is also matching employee contributions on a two-to-one foundation to encourage local, national and global COVID-19 response attempts.

“We do not yet know with certainty when the greatest risk will be behind us, And yet I have been inspired by the humanity and determination I have seen from all corners of our global community. As President Lincoln said in a time of great adversity: ‘The occasion is piled high with difficulty, and we must rise with the occasion. As our case is new, so we must think anew, and act anew.’ That’s always how Apple has chosen to meet big challenges. And it’s how we’ll rise to meet this one, too.”, Cook writes.

Deirdre O’Brien, Apple’s SVP of both Retail and Individuals, issued a brief statement on Instagram to declare the forthcoming shop closures and invite retail workers.

“I am profoundly grateful to our exceptional team members all around the world who have shown such deep care for our customers and each other during this difficult time,” O’Brien explained.

The company this week shuttered all outlets in Italy on the rear of a nationwide quarantine, suspended Today at Apple sessions at the U.S. and instituted rigorous worldwide policies together with hopes of decreasing the spread of this virus.

Most recently, Apple on Friday declared this year’s Worldwide Developers Conference is going to be held entirely online as a result of continuing COVID-19 concerns.

Apple announced its annual developers conference held June will change online amid the dispersing coronavirus pandemic.

In a statement published Friday, Apple claims its 2020 Worldwide Developers Conference (WWDC) will comprise an”entirely new online format” together with advice for programmers and clients possessing Apple products.

“We are delivering WWDC 2020 this June in an innovative way to millions of developers around the world, bringing the entire developer community together with a new experience,” said Phil Schiller, Apple’s senior vice president of Worldwide Marketing. In addtion, he said, “The current health situation has required that we create a new WWDC 2020 format that delivers a full program with an online keynote and sessions, offering a great learning experience for our entire developer community, all around the world. We will be sharing all of the details in the weeks ahead.”

“With all of the new products and technologies we’ve been working on, WWDC 2020 is going to be big,” said Craig Federighi, Apple’s senior vice president of Software Engineering. “I look forward to our developers getting their hands on the new code and interacting in entirely new ways with the Apple engineers building the technologies and frameworks that will shape the future across all Apple platforms.”

Apple didn’t provide a date for WWDC, asserting more information could be disclosed shortly.

The technology giant said it is donating $1 million into San Jose, California, organizations to offset the earnings lost by transferring its summit exclusively online.

Apple is the latest technology giant to change its plans due to the coronavirus. Facebook and Google canceled their programmers conferences this season, offering online choices. Businesses including Amazon asked that workers operate from home as public health authorities attempt to stem the spread of this virus.

There is speculation that WWDC 2020 would accompany other significant events and also be canceled as a result of the continuing coronavirus crisis and also the fact Apple has managed to turn into a positive experience ought to be a learning experience for a number of different businesses, which will probably have to think about canceling similar events since the epidemic persists.

That could indicate a focus on the Mac now around and may play into forthcoming rumors about a change to Arm-powered MacBooks.

In addition, we hope to learn more about the upcoming versions of iOS, watchOS, plus even more.

Apple is forever closing all 17 of its Apple Store retail locations in Italy due to the continuing spread of the coronavirus, based on notices posted on the company’s Italian website, as seen by Bloomberg. The store closings are effectively a formality, however, provided that the entire state of Italy has already been put on lockdown as of March 9th.

Apple has yet to state when the stores will reopen, only noting that the shops”will remain closed until a subsequent date.” Italy’s lockdown is presently set to lift April 3rd. While the shops remain closed, Apple is instead directing clients to its service site for both phone or web-based customer care.

The Italian shutdown marks the second major closing of Apple’s retail stores as a result of virus – the company had formerly closed all of its stores in China last month, although as of this week, all four of those Chinese shops have reopened.

According to the recent news about Apple’s iPhone 2020, new plans are really exciting with leaks after leaks pointing to some of the best updates in years.

Guess what Apple leaked now? Well, Apple has accidentally confirmed two of the biggest leaks of 2020. In a couple of exclusives, the famous 9to5Mac forensic has managed to leak the Apple iOS 14 code which is full of references to the company’s upcoming products and features. These are the most protruding for iPhone fans. We know it sounds interesting for all iPhone lovers.

But while the big spec news on popular iPhone 12 with popular YouTuber Everything Apple Pro pairing with prolific Max Weinbach filter to reveal iPhone 12 Pro Max. It will come with a massive 4,400 mAh battery (over 400 mAh from the iPhone 11 Pro Max), additional confirmation of the new 120Hz ProMotion displays in the range and a massive upgrade.

More from the update is that the camera to a new 64-megapixel primary shooter. It goes without saying that the news from the camera is the most important and a potential change to Pixel Binning (as used in the Galaxy S20 range) would be the biggest technical change to iPhone cameras in years.

Furthermore, as the battery capacity increases, although they sound great on paper. We totally appreciate they are just there to make up for their 5G connectivity that needs more power. As such, we would expect the same excellent resistance delivered by the iPhone 11 line, but not significantly better. That camera, on the other hand, could change the game.

iPhone just announced in budget Phone

9to5 Mac discovered that within iOS 14 there are repeated references to iPhone 9 (formerly called iPhone SE2), Apple’s exciting re-entry into the low-budget smartphone sector. The iOS 14 code confirms that the iPhone 9 will launch with Touch ID (apparently confirming its retro filtered design), as well as a support reference for Express Transit capabilities, which allows you to pay for trips on major travel networks, including the MTA in New York and TfL in London. Great news for those who think that the iPhone is not in their range.

All-New iPhone Edge announced

Similar to Android’s app drawer, iOS 14 introduces a new ‘list view’ option which enables users to see all their installed apps at once. Moving beyond Android, iOS 14 will allow users to sort this list by frequency of use, new notifications and more while smart app suggestions will predict what apps you need based on the time and your location.

In addition to this, iOS 14 will bring system-wide support for mouse cursors and new gestures for switching apps. The combination of all these factors is going to radically change how iPhone owners use their devices. Let us know what you think about these leaks and updates in the comment section below.

What an interesting piece of news! According to the recent reports Apple made it public on Friday in a memo from CEO Tim Cook that employees in Silicon Valley are encouraged to work from home. As an ‘extra precaution’ against the outbreak of coronavirus, joining other major technology companies, including Alphabet, Microsoft, and Twitter

Furthermore, this weekend Apple and Salesforce made comparable announcements after Santa Clara County issued emergency guidelines by pressing large Silicon Valley companies such as Apple to cancel large events and take other measures.

Apple asked its employees from its headquarters in Cupertino, California, to work remotely, joining several other high-profile technology companies to deter employees from entering the office as cases of coronavirus increase in the US.

Hiring and job creation are expected to decrease as companies switch to remote jobs and businesses that depend on the constant flow of goods and pedestrian traffic are hit by a reluctant US public to leave the house.

While Apple has two main offices in Cupertino, California, the Apple Park campus and its original set of Infinite Loop buildings, as well as offices elsewhere in Santa Clara County. Apple also offers workers in Seattle the option of working from home. The company employs engineers in Seattle in machine learning technology.

Apple retail stores in the San Francisco Bay area remain open, but the company is limiting some classes of ‘Today at Apple’ in the region and in the Seattle area, which has the highest number of confirmed coronavirus cases in the US. The iPhone creator is also arrangement Genius Bar service appointments in all stores so that people are not so close to each other.

Recently, the top leading companies Apple and Google both have started to take strong action against coronavirus-related applications.

From a recent report where the application developers who spoke with the news organization say Apple is rejecting any mobile software related to the coronavirus that is not from recognized health organizations or the government.

While, another source reported that Google is not returning any results for coronavirus-related searches in the Play Store, although at this time it is not clear whether Google is also restricting the approval of new applications.

In addition, Apple seems to be capturing new coronavirus-related applications in its manual review process. In a recent interview, a developer said that he received a message from the iPhone manufacturer that said: “Applications with information about current medical information should be sent by a recognized institution”.

While the sources reports show that some well-intentioned mobile applications of independent developers that rely on data and information from the World Health Organization of recognized health institutions are caught in the ban. That is because Apple is apparently evaluating whether applications that provide information related to the coronavirus can be reliable sources of information for the public. In this case, it seems that Apple is restricting those reliable sources only to official health organizations and the government. Apple declined to comment for this story.

Furthermore, at this time, few iOS applications related to the virus are appearing in the search results or in the main application classifications, although there are options available and mostly benign. These include a “virus tracker” application from a company called Healthlynked, a COVID-19 application (the disease caused by the new coronavirus) of the Unbound medical resources company, and a Portuguese-language application published by the Brazilian government with Information about the virus.

As for Android, Google seems to be deliberately blocking the search results of the virus and COVID-19, however, we do not know if the company has a total ban on new applications related to the coronavirus.

However, Google has existing policies against applications that deny the existence of “major tragic effects”; applications that “lack reasonable sensitivity or take advantage of a natural disaster, atrocity, conflict, death or other tragic event”; and applications that seem to “benefit from a tragic event without noticeable benefit to the victims.”

Apple and Google are far from being the only companies that take measures to reduce content that sells wrong information or attempt to exploit the current outbreak for financial gain.  While, Etsy has started taking strong action against the coronavirus lists in its market, and Google has followed Facebook to ban ads related to the coronavirus, although criminals are still escaping from cracks.

Two months in 2020 and it’s already many of the major events of the technology manufacturing have been completely affected thanks to the continued spread of the coronavirus. Furthermore, which bestowing to the latest data is accountable for more than 82,000 cases worldwide and more than 2,800 deaths.

However, earlier this month, the organizers of the Mobile World Congress announced the cancellation of this year’s event, which is the largest mobile commerce fair in the world and where some of the most important names in technology traditionally show their latest and Best products.

What are the recent updates from the MWC?

In the meantime, leading attendees such as Microsoft have begun to withdraw from the Game Developers Conference which, as of now, is still scheduled to begin on March 16. Although it is still subject to change. Along the same lines, the organizers of the Tokyo 2020 Olympics say they are considering canceling the games directly, in case the virus is not contained at the time they are scheduled to start in July. And today, Facebook said it is rejecting its F8 conference and instead plans to organize a series of meetings and virtual events that will be announced at a later date. All of which now takes us to Apple.

The annual developer conference of the iPhone manufacturer will not only be held in a matter of months, but Apple generally announces the dates in March. That is already generating some predictions about what, in fact, Apple will do as much as possible to cancel WWDC 2020 or let it continue as planned.

It is not that the company has not taken action in response to the continued spread of the virus. In January, Apple temporarily closed all 42 stores in China. Apple also said earlier this month that the effects of the business-related virus, such as closed stores and fewer people buying smartphones, will keep the company from meeting the proceeds targets it had projected for the current quarter.

Apple could always broadcast dates next month with a mark, announcing that WWDC is still on but subject to any event that develops. And, in the worst case, you could always organize the event remotely, with a live broadcast of how a lot of people access the even.

However, now all eyes are on Apple to see what will be of the annual conference that always presents the main presentation and the presentation of new software for its countless devices.